Privacy Policy

Last updated: April 8, 2026

1. Introduction

Msgify (“we”, “our”, or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our WhatsApp automation platform and related services.

2. Information We Collect

Account Information: When you register, we collect your name, email address, company name, phone number, and country. This information is required to create and manage your account.

Payment Information: Payment processing is handled by Stripe. We do not store your credit card details. Stripe's privacy policy governs the handling of your payment data.

Usage Data: We collect information about how you use our platform, including campaign metrics, message volumes, login times, and feature usage to improve our services.

Contact Data: Contacts you upload to Msgify (names, phone numbers, tags) are stored securely and used solely for delivering your campaigns and messages.

WhatsApp Session Data: We store WhatsApp Web session tokens to maintain your connection. These tokens are encrypted at rest.

3. How We Use Your Information

  • To provide, maintain, and improve our platform and services
  • To process your transactions and manage your subscription
  • To send you service-related communications (account alerts, security notices)
  • To provide customer support and respond to your inquiries
  • To monitor and analyze usage patterns to improve user experience
  • To detect, prevent, and address technical issues and security threats
  • To comply with legal obligations and enforce our terms of service

4. Data Sharing & Disclosure

We do not sell your personal information. We may share data with:

  • Service Providers: Trusted third parties that help us operate our platform (hosting, payment processing, analytics)
  • Legal Requirements: When required by law, court order, or governmental authority
  • Business Transfers: In connection with a merger, acquisition, or sale of assets

5. Data Security

We implement industry-standard security measures including encryption in transit (TLS), encryption at rest, access controls, and regular security audits. However, no method of electronic transmission or storage is 100% secure.

6. Data Retention

We retain your account data for as long as your account is active. Upon account deletion, we remove your personal data within 30 days, except where retention is required by law or for legitimate business purposes.

7. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access and receive a copy of your personal data
  • Correct inaccurate or incomplete data
  • Request deletion of your personal data
  • Object to or restrict the processing of your data
  • Data portability — receive your data in a structured format
  • Withdraw consent at any time

To exercise these rights, contact us at privacy@msgify.io.

8. Cookies

We use essential cookies to maintain your session and preferences. We do not use third-party tracking cookies. Analytics data is collected in aggregate and does not identify individual users.

9. Children's Privacy

Msgify is not intended for use by individuals under 18 years of age. We do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by email or through a notice on our platform. Your continued use of Msgify after changes constitutes acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy, contact us at:

Email: privacy@msgify.io

Address: Msgify Inc.